Privacy Policy
Last Updated: 2026
This Privacy Policy explains how ericaamerica.com.au ("we," "us," "our," or "Company") collects, uses, discloses, and safeguards your information when you visit our website, including all associated content, features, and functionality.
Information We Collect
We may collect information about you in a variety of ways. The information we may collect on the Site includes:
- Personal Information: Name, email address, telephone number, and other contact details you voluntarily provide.
- Technical Information: IP address, browser type, operating system, and referring URLs.
- Cookies and Tracking Data: Information collected through cookies and similar tracking technologies (see Cookie Policy below).
- Usage Data: Pages visited, time spent on pages, click-through data, and navigation patterns.
- Device Information: Device type, unique device identifiers, and device settings.
How We Use Information
We use the information we collect for various purposes, including:
- Providing, maintaining, and improving our website and services.
- Affiliate tracking and commission management for casino partner relationships.
- Analytics and performance monitoring to understand user behaviour and optimise content.
- Marketing and promotional communications (with your consent where required).
- Compliance with legal obligations and fraud prevention.
- Personalising your experience and delivering relevant content.
Cookie Policy
Our website uses cookies to enhance your experience. Cookies are small data files stored on your device.
Types of Cookies We Use:
- Essential Cookies: Necessary for website functionality and security.
- Analytics Cookies: Track website usage and user behaviour to improve our services.
- Affiliate Tracking Cookies: Monitor referrals and commissions from casino partners.
- Marketing Cookies: Support advertising and promotional activities.
Cookie Opt-Out Options: You may disable cookies through your browser settings. However, disabling certain cookies may affect website functionality. Most browsers allow you to refuse cookies or alert you when cookies are being sent.
Third-Party Links
Our website contains links to third-party websites, including casino operators and affiliate partners (such as Star Casino). We are not responsible for the privacy practices, content, or policies of these external websites. We strongly encourage you to review the privacy policies of any third-party sites before providing personal information or engaging with their services. Your interaction with third-party websites is governed by their respective privacy policies, not ours.
Your Rights
Under the Privacy Act 1988 (Cth) and the Australian Consumer Law, you have the following rights:
- Right to access your personal information held by us.
- Right to request correction of inaccurate or incomplete information.
- Right to lodge a complaint with the Office of the Australian Information Commissioner (OAIC).
- Right to opt-out of marketing communications.
- Right to request deletion of your data (subject to legal retention obligations).
To exercise these rights, please contact us using the details provided in the Contact Us section below.
Data Retention
We retain your personal information for as long as necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Affiliate tracking data may be retained for the duration of our commercial relationship plus any applicable statutory period. You may request deletion of your data at any time, subject to legal and contractual obligations.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us at:
Email: [email protected]
We will respond to your enquiry within 30 days of receipt.